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Cravenplan seminars

All seminars and workshops begin at 10:30am unless otherwise stated.

Please click the seminars/workshops below to view the details:

 

Sales Masterclass

Presented by leading sales consultant Marcus Cauchi

 

Marcus Cauchi's average client grows their sales by between 100-800% a year.

The cost of this three hour workshop is normally £147 - you can come for free - we would appreciate a donation to our dedicated charity: Hope and Homes for Children

This seminar is ideal for

  • anyone involved in negotiating (primarily B2B but B2C too)
     Negotiate authentically, intentionally, consistently.


     * Do you ever get frustrated that you aren’t meeting enough decision makers?
     * Do you worry that you aren’t closing?
     * Are you confused why you offer great solutions and services but come a close second?
     * Do your sales cycles ever drag on, slip and fall out of bed?
     * Are you ever put under pressure to discount or over service?


     The bad news is it’s totally your fault. How you sell is causing you to leave money on the table.

     So, who else wants to sell more, work less & get paid more?

     Join us to discover why educating your prospects is exactly the wrong thing to do.
     Learn why your mother’s instruction is costing you sales.
     Find out what you need to stop doing and start negotiating better and selling more, more often for more money.

 

Book online

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Create a Video with your Smartphone

Presented by James Chetwode

 

This seminar is ideal for

Anyone looking to create video content at zero cost!

We hand the ideas and tools over to you. Thanks to our friends at Compass Video, they will show you how to make the most out of your smartphone to create video content on a budget for use across all of your digital marketing channels. They will show you simple ways to improve your videos including:  

1) What FREE apps to download, 

2) What kit you can buy on a budget,

3) Conducting an interview,

4) How to improve the audio and lighting.

By the end of the session you should be able to film a professional looking and sounding interview with a customer. These can also make for great pieces of content for use on social media or your website. Depending on time available they will demonstrate some free editing software as well.


 

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Google Analytics & Web Statistics

This seminar is ideal for

  • anyone with a Website interested in knowing about the visitors to their site

It will cover

  • what is logged
  • how visitors have found your site
  • what you can’t tell
  • Webtrends and other software

Book online

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What makes a Website successful?

This 3 hour Workshop is ideal for

  • Website owners who would like to review their site
  • anyone creating a new Website

It will cover

  • how Websites are found
  • ease of navigation and clear message
  • where certain pages are expected to be found
  • ideas to suit different Websites

Book online

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Search engine optimisation

This seminar is ideal for

  • Website owners wishing to attract visitors to their Website

It will cover

  • Pandas, Penguins and other recent changes to Google
  • some easy (and free) ways to improve your chances
  • how search engines work
  • what will Google do next?
  • what is a keyword/phrase
  • paying to be listed
  • how to get your site listed prominently in search engines
  • monitoring the results

Book online

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Conversion Rate Optimisation

This seminar is ideal for

  • anyone who wants to get more business through their Website

It will cover

  • turning visitors into customers
  • enquiry forms and captcha codes
  • making your Website stand out from competitors
  • calls to action and tracking success

Book online

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Digital photography

This seminar is ideal for

  • professionals and amateurs
  • Website owners interested in producing photos for their web pages

It will cover

  • the equipment to buy
  • composition
  • correcting faults
  • optimising
  • lighting

Book online

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Writing for the web

This seminar is ideal for

  • anyone interested in writing copy for Websites
  • Website owners wishing to review their own site

It will cover

  • planning
  • style
  • grabbing attention
  • techniques

Book online

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Linked In

Presented by Chris Stanbury & Alistair Powell

 

Linked In could be thought of as social media for grown ups and business people - learn how to get the best out of it from an expert.

The cost of this three hour workshop is just £15 which is all being donated straight to Hope and Homes for Children

This seminar is ideal for

  • Anyone in business

It will cover

  • What is Linked In
  • Setting up a profile
  • Targetting sales contacts
  • Searching for prospects
  • How to participate and engage
  • Being a good virtual networker

Book online

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Psychology of the web

This seminar is ideal for

  • anyone who has a Website
  • anyone who is thinking of creating a Website

It will cover

  • your own Website – the considerations
  • what users are looking for from a Website
  • encouraging users to stay on the site
  • why they will/won’t return

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WORKSHOP - The eight pillars of email marketing

This seminar is ideal for

  • Any business that has the potential to market themselves using email

It will cover

    • Building a database
    • Designing an effective mailshot
    • When to send it
    • Response rates and other statistics
    • Avoiding spam filters

Book online

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Making Email marketing work for you

This seminar is ideal for

  • Anyone with clients or potential clients - i.e. everyone running a business or club!

It will cover

  • Building a database
  • Designing an effective mailshot
  • When to send it
  • Response rates and other statistics
  • Avoiding spam filters

Book online

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Using Video on the Web

This seminar is ideal for

  • anyone interested in video on the web

It will cover

  • When to use video on a Website
  • The disadvantages
  • Benefits
  • Equipment required
  • Where to host the videos
  • Bandwidth issues

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101 ways to promote your Website

This seminar is ideal for business people

  • who already have a Website
  • who want more business from their site
  • who are looking for new ideas

It will cover

  • 101 different ways to get visitors to your site (yes, really!)
  • low cost and free options
  • pitfalls and things to avoid
  • checking the results

Book online

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Office 365 for your business

This seminar is ideal for

  • business owners or managers who want to understand Office 365 in the workplace

It will cover

  • what is Office 365
  • how to work from almost any device and anywhere
  • how it uses cloud storage and services
  • security and Compliance issues
  • pros and cons of Office 365
  • application highlights – Exchange Online and SharePoint Online
  • Questions and Answers session

Book online

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Using PPC

Presented by Chris Stanbury & Adrian Stephenson

 

With all the changes to Google, sales may have been suffering if you haven't had the best SEO team working for you. This seminar looks at using PPC to boost your sales.

 

This 3 hour workshop is ideal for

  • Anyone selling goods or services on-line

It will cover

  • What is PPC
  • How it works
  • Targeting clients
  • Writing the best adverts
  • Monitoring the results
  • Things to avoid

Book online

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Protection from disaster

Almost 50% of companies that have lost data through fire or theft go out of business within 6 months.

Don’t be one of those statistics.

This seminar is ideal for

  • anyone with a computer
  • businesses of all sizes

It will cover

  • creating a backup strategy
  • which files to back up
  • how often to back up
  • backup media

Book online

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The law relating to e-commerce

This seminar is ideal for people who

  • sell or promote their business through a Website
  • want some FREE advice from a lawyer

It will cover

  • Electronic Commerce Regulations 2002
  • who the law applies to
  • essential information for a Website
  • cancellation rights
  • penalties for non-compliance
  • marketing emails and SMS

Book online

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E-bay for fun and profit

This seminar is ideal for

  • personal and business users
  • with or without e-bay experience

It will cover

  • the history of e-bay
  • getting started
  • buying
  • selling
  • protecting yourself

Book online

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Surviving email

This seminar is ideal for

  • business and personal users
  • anyone who wants to maximise their time on the Internet

It will cover

  • how to deal with SPAM
  • dealing with mail automatically
  • sending attachments
  • security
  • email etiquette
  • auto-responders
  • multiple recipients (lists)

Book online

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WORKSHOP - Facebook for Businesses

This seminar is ideal for

  • Any business that has thought about having a Facebook page

It will cover

  • Is it good for your business
  • How to create a business page with a step by step demonstration
  • An introduction to Facebook features
  • Content - what's good and what's not Pros and cons

Book online

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Using search engines

This seminar is ideal for

  • anyone who can’t find what they want
  • searching out images and sound

It will cover

  • search engines – what are they?
  • the differences between directories
  • how search engines work
  • finding pictures and music
  • other resources

Book online

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The naked PC

This seminar is ideal for

  • anyone interested in the make-up of a PC

It will cover

  • an overview of the main components of a PC
  • the inside of a hard drive
  • the assembly of a computer
  • all the bits that go inside a computer

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Web 2.0

This seminar is ideal for

  • anyone interested in updating their Web knowledge
  • anyone interested in web-based communities

It will cover

  • web logs (blogs)
  • podcasts
  • social networking on the web: MySpace, YouTube, Facebook
  • security issues

Book online

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Excel Training

Karen Alexander from IcedT Training is presenting a morning of fun and informative Excel workshops for learners of all abilities.

Workshops include:

  • Easy and Useful Formulas
  • Creating a Bookkepping Workbook
  • Quick Charts and Graphs

Come along and join us for 3 1/2 hours of insightful Excel tips and a smidgen of networking.

Book your place now for £25 - 01747 858000. All proceeds go to locally based charity, Hope and Homes for Children.

Book online

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Fitter over 50

Presented by Shelley Kirkup

 

We all spend lots of time ensuring our business is fine tuned but how many of us neglect our bodies - if you aren't in good condition, how will your business thrive?

 

This seminar is ideal for

  • Anyone approaching or over the age of 50 concerned about what you eat
  • All those of you with diet featuring in your New Year resolutions

It will cover

  • The best foods for energy
  • How to maintain your levels of concentration through the working day
  • Long term health goals
  • How to lose weight effectively
  • General fitness tips

Book online

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Refocus your Business for 2012

We've teamed up with ICON Business Solutions to give business owners an insight into:

  • 3 Vital Steps To Growing Your Business, where we will discuss the areas of time, team and money and show you simple yet effective techniques to help you achieve your key business and personal aims. (Speaker Tony Field) -
  • 101 Ways to Promote your Website, here we will cover ways to get more people visiting your site using both free and fee methods. How to avoid common pitfalls and crucially measuring your results. (Speaker Chris Stanbury)

This seminar will be the first at the new, prestigious sports building on Wilton Road.

In Tony's words, "You’ll leave this seminar with new ideas you can start implementing the very next day!"

Book online

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Address: Cravenplan Computers Ltd, Wilbury Barn, Swallowcliffe, Salisbury, Wiltshire, SP3 5QH, United Kingdom